Blog & News

NEWS: Client’s video press release success

Wednesday, August 28th, 2013

Our latest video press release for business networking group 25:am has successfully helped secure press coverage in regional paper the Eastern Daily Press.

This video production was produced to promote the group’s campfire charity event, and acted as a ready-made news piece for journalists and editors. It has been uploaded to the EDP’s website with an article about the event. You can see it on the EDP website here.

To create a video press release which the media would use, the Eye team produced a video in the style of a news report, interviewing key people on location with HD broadcast quality cut aways of the campsite and Broad.

Watch the video press release:

Other video press releases which have secured coverage for our clients include:

–          The HALO Trust video press release about Prince Harry becoming their patron– national coverage.

–          Scira Offshore video press release about the company’s work on Sheringham Shoal– regional coverage.

To learn about the coverage they secured, and see our ‘video press release tips’ click here

The 25am video press release was a collaborative effort among fellow 25am members: Eye for Business who filmed, edited and produced the video, Social-B who did the PR work and assisted on the shoot, Edmundsons Electrical who’s boss Steve Finney gave an interview, Dynamic Print who produced the banner, The English Shepherds Huts Company who provided the huts on site, and Right Angle Events who provided the croquet set to film (!).

And of course a big thank you to Chris Elliot from The Benjamin Foundation for being interviewed and to Whitlingham Broad Campsite and the Broads Authority for letting us film on site.

To find out more how video press releases can help you get coverage and what might be involved, feel free to give us a ring for a chat and ask to speak to either Jez or Charlie- 0845 62111 33 or email or


EPIC Studios, Magdelen Street
Norwich, NR3 1JD


01603 727750

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